Weekend Forecast: Can ‘Suicide Squad’ Break August Record?

The DC Cinematic Universe is likely going to live or die this weekend, based on the performance of the hotly anticipated Suicide Squad. After the terminal underperformance of Batman V Superman Dawn of Justice (which was expected to easily hit $1B+ and kickstart the DC universe) all eyes turned to Suicide Squad, the third installment in the DC Extended Universe. … Continue reading Weekend Forecast: Can ‘Suicide Squad’ Break August Record?

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Weekend Forecast: Can ‘Bourne’ Break Disappointing Summer Sequel Streak?

The fifth installment in the long running Bourne Identity franchise hits theaters this weekend, but it doesn't look like its set for a great start. Jason Bourne can be related to last years Mission: Impossible - Rogue Nation in a number of different ways. For starters, they're both the fifth installment in a long running spy … Continue reading Weekend Forecast: Can ‘Bourne’ Break Disappointing Summer Sequel Streak?

Weekend Forecast: ‘Star Trek’ Set to Easily Top Busy Weekend

With three new wide releases and plenty of holdovers, it's going to be a very busy weekend at the box office. Star Trek Beyond is poised to easily take first place, while newcomer horror film Lights Out seems as though it could become a sleeper hit. Finally, Ice Age: Collision Course will likely continue the trend of lower … Continue reading Weekend Forecast: ‘Star Trek’ Set to Easily Top Busy Weekend

Weekend Forecast: ‘Pets’ Set to Take First

Illumination Entertainment is set to further cement its reinforce its credibility in the animation department with The Secret Life of Pets, set to open in over 4,300 theaters. The studio found massive success with their Despicable Me franchise, with two films, a spinoff and another sequel set for next summer. Additionally, their adaptation of The Lorax was incredibly … Continue reading Weekend Forecast: ‘Pets’ Set to Take First

Weekend Forecast: Can ‘Finding Dory’ Retain First over Crowded 4th of July?

Between holdovers Finding Dory and Independence Day: Resurgence and newcomers The Legend of Tarzan, The Purge: Election Year and The BFG, it's going to be a very busy weekend at the box office. Unless something drastic happens, it looks like Finding Dory is set to easily take first once again over the holiday weekend. Well, technically it isn't the holiday, as the … Continue reading Weekend Forecast: Can ‘Finding Dory’ Retain First over Crowded 4th of July?

Weekend Report: Can ‘Independence Day’ Surge Into First?

It's going to be a crowded weekend before 4th of July, with a bit of something for everyone going into wide release. For the teen horror audience, there's The Shallows. For the blockbuster audience, there's Independence Day: Resurgence. For the adult history audience, there's Free State of Jones, and finally The Neon Demon for the art house crowd. However, it's … Continue reading Weekend Report: Can ‘Independence Day’ Surge Into First?

Weekend Report: ‘Finding Dory’ Set to Reinvigorate Lifeless Box Office

After a somewhat underwhelming May and a very disappointing June, Finding Dory is set to be one of the first (and possibly the last) mega blockbuster of the summer. With its strong brand recognition, total lack of competition, and massive potential audience, Dory has a legitimate chance at taking the animated record for opening weekend, which is … Continue reading Weekend Report: ‘Finding Dory’ Set to Reinvigorate Lifeless Box Office

Weekend Forecast: Can ‘Warcraft’ Breakout after International Success?

After scoring one of the biggest opening days of all time in China, Warcraft finally hits domestic theaters amidst competiton from Now You See Me 2  and The Conjuring 2. Warcraft was definitely one of the most "wild card" releases of the summer, and it had become exeedingly clear in recent months that it was going to be a … Continue reading Weekend Forecast: Can ‘Warcraft’ Breakout after International Success?

Weekend Forecast: ‘Jungle Book’ Set to Swing Into First

With its critical acclaim, Disney brand and excellent marketing, The Jungle Book is set to easily take first place with over $70M. Meanwhile, Barbershop: The Next Cut and Criminal are also getting nationwide releases, while Green Room and Sing Street hit the specialty market. The Jungle Book is the latest in Disney's very successful line of live action fairy tale adaptations, … Continue reading Weekend Forecast: ‘Jungle Book’ Set to Swing Into First

Weekend Forecast: ‘The Boss’, ‘Henry’ Attempt to Take Down ‘Batman V Superman’

After two weeks in first place, Batman V Superman: Dawn of Justice could possibly lose that position to The Boss or Hardcore Henry this weekend. Realistically, however, best case scenario for both of those films is high teens, while Dawn of Justice should be able to top $20M once again. The Boss is the latest in a series … Continue reading Weekend Forecast: ‘The Boss’, ‘Henry’ Attempt to Take Down ‘Batman V Superman’